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Ad Be Gone! YouTube Takes a Stand Against Ad Blockers

 1 year ago
source link: https://www.gizchina.com/2023/06/30/youtube-premium-ad-blockers-risk-exclusion/
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YouTube has introduced a premium version that allows users to watch videos without ads and download them for offline viewing. The paid version comes at a monthly fee of $11.99. And it offers many benefits to users who are willing to pay for it. However, some users choose to use third party apps or software to block ads, prompting YouTube to take action.

YouTube Tests Warning to Ad Blocker Users: Limiting Video Views to Three

Recently, a Reddit user reported seeing a pop-up warning when trying to watch videos with an ad blocker enabled. The warning stated that the user would be blocked from accessing YouTube if they watched three videos with an ad blocker enabled. The user was given two options: either allow ads or subscribe to YouTube Premium. While this warning hasn’t appeared to many users, it remains unclear if it’s a new policy or an isolated incident.

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Google, which owns YouTube, has not yet released an official statement regarding this matter. It’s worth noting that ad blocking has been a contentious issue for years. With many users resorting to third party software to avoid ads. While YouTube’s warning may deter some users from using ad blockers, others may simply choose to switch to different platforms that allow them to watch videos without ads.

In other news, YouTube has recently lowered the requirements for monetizing content. Previously, users needed 1,000 subscribers and 4,000 hours of watch time in the past 12 months. To be able to participate in the monetization program. However, the new requirements are much lower, with users only needing 500 channel memberships, 3 public uploads in the last 90 days, and either 3,000 hours of views in the last year or 3 million views of short videos in the last 90 days.

This change aims to make it easier for users to monetize their content and earn money from their videos. YouTube has been criticized in the past for its stringent monetization policies, which many creators found difficult to meet. By lowering the requirements, YouTube hopes to encourage more creators to participate in the monetization program and create high quality content for the platform.

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