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Your Next Five Moves: Master the Art of Business Strategy - Patrick Bet-David
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Your Own Blue Ocean
Rather than competing in games where you’re an underdog, find unexplored new markets in which you can win.
Examine both your unique skill set and the competitive landscape to find your “Blue Ocean”.
Process the competitive landscape by asking:
- Is this a place where you believe you can do well, given who your competition is?
- Do you possess the necessary resources to compete?
- Do you need to acquire specific resources before you can compete?
- Have you educated yourself about the competition?
- Is there some additional benefit your competitor has that you can’t beat, no matter what you do?
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