Understanding and executing effective research
source link: https://www.mindtheproduct.com/understanding-and-executing-effective-research/
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As product people, we all know how crucial research is to uncovering our users’ needs, behaviours, and motivations so we can build products people love (and use!). But how do we even get started? In this Ask me Anything (AMA) for prioritised members, Mind the Product’s Co-Founder, James Mayes, joined UX expert Laura Klien to answer all questions related to research in product management.
Watch the video in full or read on for the summary:
When is the right time to get stuck in
There is no bad time to do more research, Laura opens. She says to think about research as a way to answer your big questions that don’t always involve several stakeholders in a room. All research is good research, Laura believes. If you know a change is goi…
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About
Louron Pratt
Louron is an editor at Mind the Product. He has had a background in writing and editing while previously working as a journalist for several business publications. He spent the first few years of his career working in content marketing and audio production. You can find him on Twitter as @LouronPratt22.
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