Apple now has 1.8 billion active devices
source link: https://www.theverge.com/2022/1/28/22906071/apple-1-8-billion-active-devices-stats
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Apple now has 1.8 billion active devices
Apple’s device numbers jump as it posts record earnings
By Tom Warren@tomwarren Jan 28, 2022, 6:24am EST
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Illustration by Alex Castro / The Verge
Apple made more money than ever during the holiday season, and its growth during 2021 has helped the company add 150 million more active devices. During an earnings call with investors last night, Apple CEO Tim Cook revealed that Apple now has 1.8 billion active devices.
That’s up from the 1.65 billion Apple reported a year ago, and the 1.5 billion active devices in January 2020. While Cook didn’t delve deeper into the device details, Apple crossed the 1 billion active iPhones milestone a year ago, after selling its billionth iPhone in 2016 and then hitting 900 million active iPhone users in 2019. Apple counts a device as active as long as it has engaged with an Apple service within the past 90 days, so the 1.8 billion number covers a variety of Apple hardware.
Google revealed last year that there are now over 3 billion active Android devices that have access to the Google Play Store. The true number of Android-based devices, including ones that use alternative stores, is likely much higher than 3 billion. Microsoft revealed earlier this week that there are now 1.4 billion active Windows 10 and Windows 11 devices. Microsoft also counts its Xbox One and Xbox Series X / S as Windows 10 devices.
Apple had a record-breaking quarterly earnings for the company’s fiscal Q1, posting $123.9 billion in revenue and record profits of $34.6 billion. The iPhone had a big quarter thanks to holiday sales, and accounted for a staggering $71.63 billion in revenue alone.
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There are 27 comments.
I don’t think it’s reasonable to compare Apple active devices to active Android devices .. Apple devices include much more than just iOS devices. They could include AppleTV’s, and clearly include Macs. Much more reasonable to simply compare Apple’s numbers to previous Apple numbers, or find an accurate active iOS number to compare against.
Posted on Jan 28, 2022 | 7:31 AM
Android’s number includes Google/Android TV devices, tablets, and Chromebooks – seems totally fair to compare.
Posted on Jan 28, 2022 | 7:45 AM
No, it doesn’t. It only includes devices that primarily run the Android OS. It doesn’t include devices that run Android VMs and containers (unless they are user-installed i.e. with BlueStacks). Otherwise, Google would be able to count the 1.5 billion Windows 10/11 devices as Android devices soon.
Posted on Jan 28, 2022 | 12:09 PM
No they wouldn’t, because they don’t connect to the Play Store.
Posted on Jan 28, 2022 | 9:44 PM
I doesn’t clearly include Mac computers at all. They could be using the same metric as Google does. Devices that connected to the App Store in the previous time frame. Same as Google counts all devices that connect to Play Services in the time frame. Does MacOS and iOS ( iPhone, iPad and Apple TV) share an App Store or are they totally separate entities? Not sure MacOS devices are counted, just as Android devices that don’t use Google Play Services ( Amazon etc.) probably don’t get counted but TV’s and streaming boxes that do get counted.
Posted on Jan 28, 2022 | 9:15 AM
1. I doesn’t clearly include Mac computers at all.
To the contrary it clearly does. It says above:
So that includes iPhones, iPads, iPods, Apple TV, Apple Watch, MacBooks, iMacs, Mac Pros, Mac Minis at minimum as they connect to the App Store, the Mac Store, iCloud and other Apple services. AirPods and Beats headphones have CPUs and access Siri so they count too.Apple counts a device as active as long as it has engaged with an Apple service within the past 90 days
Same as Google counts all devices that connect to Play Services in the time frame.
Yes, but they only get counted as Android devices if they primarily run the Android OS. So that includes phones, tablets, TV boxes and smartwatches. It doesn’t include devices that run Android containers or VMs like Chromebooks and the Chromecast with Google TV (which are only marketed as devices that run Android apps, not as Android devices). An exception is products like BlueStacks – which allow you to run x86 Android virtual machines on Windows and macOS – which do count.
Also their IoT devices like Chromecast (again), Nest speakers/routers/security equipment/smart displays, Pixel Buds etc. don’t count. They all access Google Assistant at minimum but they don’t run Android either (they either run some form of Chromium OS or Fuchsia).
Posted on Jan 28, 2022 | 9:41 AM
Your example makes zero sense. Apple AirPods and Beats and anything else count because they access Siri even though they do not run iOS. On the other hand even if devices access Google Assistant they don’t count if they don’t run "official" Google Android. So basically an "Apples" to oranges comparison.
Posted on Jan 28, 2022 | 7:14 PM
Assuming iPhones are still near 1billion, I’m a little surprised that total devices is only 1.8
Phone, watch, iPad, Mac, AppleTV I have 5 devices
Do iPhone users really only average .8 other devices per person?
Posted on Jan 28, 2022 | 7:40 AM
I guess if you assume half are iPhone only, that leaves almost 2 per for the rest so I could see it.
Posted on Jan 28, 2022 | 7:48 AM
That makes sense to me. I only have a Mac and an iPhone, for example. (Okay, and an old iPod nano). Most people I know who have an iPhone use a Windows PC still. People who have more than two Apple devices are in the minority.
Posted on Jan 28, 2022 | 9:13 AM
If you look at the annual shipments then it shouldn’t surprise you at all.
Last year, Apple shipped 200 million iPhones. But they ship only 40-50 million iPads a year, 30-35 million Apple Watches a year and 15-25 million Macs a year. Also, their Apple TV and HomePod shipments are so low that Apple doesn’t even report them.
Most people who buy iPhones – and iPads – have Windows laptops (about 300 million in 2021), Roku/Fire TV/Android TV set top boxes and Amazon Echo smart speakers.
Posted on Jan 28, 2022 | 9:50 AM
Yeah latest data on the smart speaker market is Apple is getting killed by Amazon and Google. Alexa smart speakers are dominating the US market. Wonder what Amazon and Google’s earnings report will be like next week. Apple is SO HYPED because of the iPhone. You would think there was no other smartphone manufacturers on the planet.
Posted on Jan 28, 2022 | 10:56 AM
They have reason to be. 200 million shipments of a product that starts at $400 with the vast majority of sales going to items that cost $700 or more. That is in comparison to Android, whose 1 billion+ annual devices are split among like a dozen manufacturers with average selling price of $250 (and at one point it was $180).
Apple deserves every bit of the hype that they get for the iPhone and the App Store. My only peeve is that Apple fans pretend as if their dominance extends to other products and services when it clearly doesn’t.
As for Google’s earnings, I am hoping to finally get hard numbers on Pixel shipments as well as how well ChromeOS did in 2021.
Posted on Jan 28, 2022 | 12:15 PM
Sure but phone turnover is much higher than any of their other devices.
Posted on Jan 28, 2022 | 1:26 PM
Last year, Apple shipped 200 million iPhones. But they ship only 40-50 million iPads a year, 30-35 million Apple Watches a year and 15-25 million Macs a year. Also, their Apple TV and HomePod shipments are so low that Apple doesn’t even report them.
Apple doesn’t report any sales numbers at all.
Posted on Jan 28, 2022 | 1:33 PM
My choice of general computing is superior to your choice of general computing.
Posted on Jan 28, 2022 | 1:16 PM
Imagine a world where everyone is as dumb or dumber than me. Who will plow the fields? What even is a plow?
Posted on Jan 28, 2022 | 1:47 PM
If everyone in the world was as dumb as me, I’d fear for the future of humanity. We’d probably go back to the stone age within a generation, and then that generation wouldn’t make it.
Posted on Jan 28, 2022 | 2:33 PM
And Apple still won’t allow Xbox GamePass on App Store. I see why. I’m sure a good chunk of that 1.8B would sub to GP in a heartbeat.
Don’t want competition with Apple One sub huh?
Posted on Jan 28, 2022 | 2:37 PM
Competition with Apple One sub? I’m going to assume you meant competition with Apple Arcade. Which I have never really understood, the two services don’t really cater to the same people and don’t really overlap much. My son and I have game pass ultimate accounts and we as a family have Arcade which the wife and kids use quite a bit. Game pass is an at home kind of thing, whereas Arcade is an on the go lite kind of thing.
Posted on Jan 28, 2022 | 7:24 PM
Xbox has touch games for mobile, and also mobile games. Once the Atvi buyout closes, GP will have more mobile games.
Yes, Apple once to thwart competition. Why else isn’t GP on App Store, the rating system? It’s bs!
Posted on Jan 29, 2022 | 8:45 AM
Actually I 100% agree with Apple on this one. If I as a parent set my device controls to not allow a certain rating level or bar content of a type and any publisher does something with their app that doesn’t adhere to that or switches the content after the fact or facilitates accessing content of a type I have blocked. I expect Apple to remove said app and / or the developer completely if they make a deliberate effort to not follow those standards. Otherwise there is the open web and PWAs to do it the other way which Apple has encouraged from the start as an alternative.
Posted on Jan 29, 2022 | 9:17 AM
You and people like you are like reason. A certification and rating system, adequate one at that, has been in place since before Apple’s App Store and since Microsoft bailed their ass out.
It’s all poppycock and you’re just a isheep!
Posted on Jan 29, 2022 | 9:26 AM
My-my, look what report came out yesterday posted on CNET.
Samsung led smartphone shipments for 2021, beating out Apple
The No. 1 phone maker shipped more than 270 million devices, according to market researchers IDC and Counterpoint.
Posted on Jan 28, 2022 | 3:06 PM
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