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如何优雅地从“给用户贴钱”向“让用户掏钱”过渡？
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前段时间的美团和滴滴大战，又让人再次见识了疯狂补贴的力量。近些年的互联网产品，几乎宠坏了用户，烧钱是常态，红包、优惠券、免费送礼等补贴往往是营销人员最喜欢的方式，同时也是用户选择产品的标准之一。 我们发现：很多新推出的互联网产品基本都是不考虑盈利的，甚至有些已
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