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Foreplay V2 - Browse 500k ads, build a swipe file & write briefs with AI | P...

 1 year ago
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Browse 500k ads, build a swipe file & write briefs with AI

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Foreplay V2

Browse 500k ads, build a swipe file & write briefs with AI

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The complete winning ad workflow! Supercharge your ad production from competitor research to crafting a winning ad brief with AI. Browse +500k winning ads, save ad inspo from anywhere, and effortlessly script & storyboard your next winning ad.
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Hey Hunters 👋

In 2022 we launched Foreplay as a simple tool to save ads from Facebook Ad Library. After talking to customers and endless iteration, we are launching Foreplay 2.0 - our most significant update with over 100 updates and a whole new product...

Talking to our rockstar community led us to a realization. Ad inspiration was step 1 ... what people needed help with was writing ad briefs at scale.

📝 Introducing Foreplay Briefs Transform your ad inspiration into actionable ad briefs & storyboards packed with features, including;

• Video-to-Script AI • One-click storyboard generator • Brand Profiles • Modular Brief Editor • Magic scene re-write • Multi-language briefs • White label brief page for agencies & so much more 🚀

Along with the all-new brief product, we are shipping an incredible amount of updates and features to our current products, including;

💾 Swipe File - Save ads from anywhere forever! • Save ads from LinkedIn • Hover Scrub (videos) • Re-Designed Dashboard (5x the speed) • Sub-Folders

✨ Discovery - The largest community-curated ad library in the world! • Improved search with AI • Discovery personalization • Personalized emails full of ad inspiration (Daily or Weekly)

👔 Foreplay Merch - available at shop.foreplay.co

I am incredibly proud of the immense amount of work everyone on the team put it to make this happen, getting us one step closer to the complete winning ad workflow.

Hope you like it!

@foreplayzach can you send some videos on how to use Modular briefs, magic scene re-write here?

Love that you have LI ads too now.

@foreplayzach well done sir. Our teams favourite tool by far. Cool to see how far it’s come and see you building it with so much intent the last couple years! Kudos brother. We use it everyday.

Foreplay is helping me get millions of dollars in ads without them knowing.

It's my little secret.

Why? Well, I believe you are one ad away to find your winning creatives and you always need ideas.

I sound smart and keep giving them examples from Foreplay.

It has helped me: - Come up with ad ideas - Communicate with the design and video team - Inspire my UGC creators

And on top of it, it helped me create my newsletter. You can see an example here: https://www.blog.theperformers.i...

I owe my creator and performance marketing credit to Foreplay.

Loving the new updates, especially the AI briefs.

This is, by far, the BEST ad inspiration and creative brief platform ever! Love what Zach has done for the DTC space.
Congrats for the Foreplay V2 launch!🚀 I can see all the hard work that went into and you guys nailed it! Really great job 👏🤞

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