7

iTWire - Apple's App Store generated US$1.1 trillion revenue in 2022

 1 year ago
source link: https://itwire.com/it-industry-news/market/apple-s-app-store-generated-us$1-1-trillion-revenue-in-2022.html
Go to the source link to view the article. You can view the picture content, updated content and better typesetting reading experience. If the link is broken, please click the button below to view the snapshot at that time.
neoserver,ios ssh client

Thursday, 01 June 2023 16:38

Apple's App Store generated US$1.1 trillion revenue in 2022 Featured

By Stephen Withers

The App Store generated US$1.1 trillion in total billings and sales in the App Store ecosystem in 2022, Apple has revealed. More than 90 percent of the billings and sales went to developers and businesses without a commission being taken by Apple.

It is estimated that of that App Store developers generated US$910 billion in total billings and sales from the sale of physical goods and services, US$109 billion from in-app advertising and US$104 billion for digital goods and services.

Apple is well known for taking a 30 percent cut of App Store sales made by larger developers, but those who qualify for the App Store Small Business Program and earn no more that US$1 million a year only pay 15 percent.

It is not immediately clear how those commission rates can be reconciled with Apple's assertion that more than 90 percent of total billings and sales went to developers.

While overall developer billings and sales increased by around 64 percent between 2020 and 2022, small developers performed slightly better with 71 percent growth in the same period.

The App Store supports more than 195 local payment methods and 44 currencies across 175 storefronts. In 2022, 54 percent of downloads occurred in storefronts outside of developers' home countries.

iOS developers have earned more than US$320 billion since the App Store was launched in 2008. There are now nearly 1.8 million apps in the App Store, even though Apple rejected 1.7 million app submissions in 2022 alone for failing to meet privacy, security and quality standards.

"We've never been more hopeful about – or more inspired by – the incredible community of developers around the world," said Apple CEO Tim Cook.

"As this report shows, the App Store is a vibrant, innovative marketplace where opportunity thrives, and we're as committed as ever to investing in developers' success and the app economy's future."

Read 819 times

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here
BACK TO LATEST NEWS here


Lead-Machine_pink_600x260.jpg

GARTNER MARKET GUIDE FOR NDR 2022

You probably know that we are big believers in Network Detection and Response (NDR).

Did you realise that Gartner also recommends that security teams prioritise NDR solutions to enhance their detection and response?

Picking the right NDR for your team and process can sometimes be the biggest challenge.

If you want to try out a Network Detection and Response tool, why not start with the best?

Vectra Network Detection and Response is the industry's most advanced AI-driven attack defence for identifying and stopping malicious tactics in your network without noise or the need for decryption.

Download the 2022 Gartner Market Guide for Network Detection and Response (NDR) for recommendations on how Network Detection and Response solutions can expand deeper into existing on-premises networks, and new cloud environments.

DOWNLOAD NOW!

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinars and campaigns and assistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!


report

Recommend

About Joyk


Aggregate valuable and interesting links.
Joyk means Joy of geeK