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Beats Studio Buds+ are arriving on May 17
source link: https://appleinsider.com/articles/23/05/16/beats-studio-buds-are-apples-worst-kept-secret-and-arrive-on-may-17?
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After a ridiculous amount of rumors and definitive leaks for almost two months, the Beats Studio Buds+ are finally on the brink of becoming official.
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chasm
said about 6 hours agobloggerblog said:I still don't get why Apple bought Beats, why!?Well, let’s think about this.
1. As referenced above, part of the deal was the purchase of a pre-existing streaming music platform that became the core of Apple Music. It also brought on Dr. Dre and Jimmy Iovine, which gave Apple Music a lot of important credibility with artists, and the pair also shaped a lot of what Apple has done with music over the last 20+ years. I don’t think I need to go on about how successful that has been.2. Beats is one of the best selling headphone brands in the world, and along with Apple’s headphones ensures that Apple is all but unassailable in the market. Beats’ market in particular is young people and influencers.3. As near as we can estimate, the wearables section made $8.7 billion in just the last fiscal quarter. Now this of course includes other products like Apple Watch, but it’s mostly made up of headphones. Apple paid $3B for Beats and has been making billions off them for years.I hope that makes it a bit clearer.
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