The first-party data strategy you need in 2023
source link: https://searchengineland.com/the-first-party-data-strategy-you-need-in-2023-393308
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In this webinar, learn how to gain a competitive advantage with this foundation for CX success.
Looking ahead to 2023 and beyond, businesses worldwide face lots of uncertainty.
One thing will remain constant throughout this period — customers expect excellent experiences when interacting with a brand. According to Acquia’s latest CX Report, businesses plan to prioritize customer retention over the next 12 months: 56% plan to improve customer experience, and 58% will focus more on customer service.
This should be a common goal. To weather a potential storm, businesses must keep customers by meeting and exceeding customer expectations.
Register today for “Master the CX Trifecta in 2023: Data, Content & Tech,” presented by Acquia and create the foundation for CX success this year and beyond.
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