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Elon Musk is actively looking for Twitter's next CEO: Report
source link: https://finance.yahoo.com/news/elon-musk-is-actively-looking-for-twitters-next-ceo-report-154650364.html
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Elon Musk is actively looking for Twitter's next CEO: Report
Elon Musk is reportedly looking for his replacement as CEO at Twitter. According to CNBC, Musk was already searching for the next head of the social network before he sent out a poll on Sunday asking his 122 million followers if he should step down from the role.
Some 57% of his 17.5 million followers responded saying that he should abandon the post rather than stay on as Twitter's chief executive. Musk has abided by the results of his polls in the past.
Musk’s reign at Twitter has been marked by what critics describe as chaos, fueled by the brash executive's seemingly rash decisions that have disrupted the social networking platform.
Musk purchased Twitter in October for $44 billion. The Tesla (TSLA) CEO initially entered an agreement to buy the social media platform in April, then attempted to back out of the deal as the stock market turned sour. The about-face drew a lawsuit from Twitter that sought to force him to make good on the deal.
For his part, Musk countersued, arguing that he should be freed from the agreement because Twitter’s leadership refused to turn over documentation backing up the number of bots on the service. Musk agreed to buy the site just days before the start of a fast-tracked trial set to determine the fate of the dispute.
At the time, Musk made it clear that he had no intention of staying on as CEO for the long term.
Prior to buying the company, Musk regularly stated that he would turn Twitter into a free speech-first platform and referred to himself as a free speech absolutist. But Musk's stance spooked advertisers who feared tweets containing hate speech and disinformation would end up appearing next to their ads.
Major advertisers like GM (GM), Ford (F), Novartis AG (NVS), Oreo maker Mondelez (MDLZ), and United Airlines (UAL) pulled their ads from the social network. Twitter generates the vast majority of its revenue by selling ads.
To offset Twitter’s reliance on ad sales, Musk attempted to launch a revamped version of Twitter Blue, the company’s paid subscription service, adding an option for Twitter users to buy a blue checkmark for $8 per month. For years, a blue checkmark has indicated that Twitter has vetted an account as authentic.
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