YouTube Searches For Health Topics To Show Personal Stories
source link: https://www.searchenginejournal.com/youtube-searches-for-health-topics-to-show-personal-stories/466547/
Go to the source link to view the article. You can view the picture content, updated content and better typesetting reading experience. If the link is broken, please click the button below to view the snapshot at that time.
YouTube Searches For Health Topics To Show Personal Stories
YouTube starts surfacing personal stories from patients when users search for health-related keywords.
Matt G. Southern
YouTube is updating the way it delivers search results for health-related queries, adding a section dedicated to personal stories from patients.
In an announcement, YouTube says it’s making this change in response to the way people search for videos related to health conditions.
“Many times, people aren’t coming to YouTube with a health question at all,” YouTube says. “Instead, they come with a human question: how do I live with this?”
YouTube search patterns indicate people living with chronic health conditions don’t always come to the site seeking information. They look for support from others who are going through the same thing.
Top Freelancers for Every Business
Fiverr gives your team the flexibility to expand in-house capabilities and execute every project by connecting with freelancers for every skill set you need.
“… they were all getting at the same human element: we help each other get through things. The need for connection and belonging is a universal one, and that’s proven with data – the science of peer support shows that social connectedness positively impacts both physical and mental health.”
YouTube Personal Stories Shelf
To foster the type of connection people seek, YouTube is launching a personal stories shelf in search results.
When you search for topics related to a health condition, YouTube will return a carousel of videos with people sharing personal stories about the condition.
The personal stories shelf is interspersed with other search results, as you can see in the example below:
For a video to be eligible to appear on the shelf, it must focus on a personal, authentic lived experience that is relevant to a specific physical or mental health condition.
Promotional content, or content that spreads misinformation, is not eligible for the personal stories shelf.
YouTube says the personal stories shelf will first start rolling out for queries related to cancer and mental health topics like anxiety and depression.
The Personal Stories shelf is available for users in the US, but YouTube plans to expand it to more markets and more types of queries.
Source: YouTube
Featured Image: metamorworks/Shutterstock
Recommend
-
55
Top YouTube Searches in 2021Do you think of YouTube as just a video platform? It’s actually the second most popular search engine after Google and makes it a valuable channel to marketers that can’t be ignored. If you want to use video...
-
6
Transform 2021Elevate your enterprise data technology and strategy. July 12-16
-
4
How to Find YouTube Search TrendsChima MmejeNov 18, 20216 min read
-
2
5 Banned Content Topics You Can't Talk About on YouTube By Joy Okumoko Published 8 hours ago YouTube has plenty of content rules y...
-
4
What jobs do Americans want? Hot job searches include real estate, health care, and pilot jobs The pandemic has caused many people to quit their jobs and find new ones entirely. New data su...
-
7
What people are Googling in states where abortion is now illegal Google searches show people’s questions and fears in a post-Roe America. By...
-
5
...
-
6
Consulting, Microsoft Technologies,
-
3
YouTube wants personal health stories to help combat misinformationYouTube wants personal health stories to help combat misinformation / Surfacing good information is just as important as removing bad informa...
-
2
YouTube Highlights Its Top Trends, Topics and Creators of 2023 ...
About Joyk
Aggregate valuable and interesting links.
Joyk means Joy of geeK