Hi ProductHunters, I've developed the underlying framework for years and used it successfully in products that have engaged 10M+ users.

I'm introducing two things here: The User Engagement Audit is a service built on top of the framework & my experience with over 120+ products. The User Engagement Score is a framework / methodology. You can make use of the framework for free (link below).

INTRODUCING THE USER ENGAGEMENT SCORE Taking the guesswork out of engagement & retention.

The decisive battle for a product: Can it engage & retain users? Retention is an easy measurement: do users continue to use my product? Engagement is more contested with regards to what KPIs are actually reflective of engagement.

Both have a the same problem though. They only become visible in hindsight. The solution to this problem: the User Engagement Score.

It’s a crazy effective way to gauge a product’s ability to generate user engagement.

• The score is ONE number (highest score so far: 92 - Candy Crush) • What do scores mean? 1 = users likely run away, 100 = users won’t stop using the product • How is the score calculated? The 15 most relevant mechanisms are each rated on a 3-step qualitative scale. Accumulated, they give us one overall score. • How I know it works? We scored 120+ Apps and found the user engagement scores to be significantly correlated to engagement KPIs in Amplitude. (# of Reviews / Download, Daily Sessions, Session Duration, etc.)

So what?

The User Engagement Score takes the guesswork out of user engagement & retention. It further draws a clear picture for potential improvements to guide efforts.

To explore & calculate the User Engagement Score yourself, check out https://pitch.com/v/user-engagem...

To get the User Engagement Score calculated for you + receive recommendations what & how you can improve user engagement and retention. Get the User Engagement Audit.

The Top 7 Apps in applying the user engagement mechanisms that I've looked at, ranked by User Engagement Score: 1. Candy Crush - 92 2. Duolingo - 82 3. Mario Kart Tour - 80 4. Instagram - 79 5. Elevate Brain Training - 76 6. LinkedIn - 73 7. Nike Run Club - 69

If you think the User Engagement Score is an interesting or valuable concept, please help to get it in front of more people 👀 

Have an amazing day!