Here are all the new features Google recently announced that show how seriously...

• Google has rolled out new features to win back young users who reportedly have turned to TikTok as a search engine.

• Some features include a neighborhood "vibe" feature and updated ways for users to search for top-rated local restaurants.

• Many of Google's announcements seem aimed to make the search process more visual — and more entertaining.

TikTok is quietly encroaching on Google's search engine dominance, especially with young people, and Google has announced a number of new features to seemingly try to beat back the competition.

At a conference in July, Google SVP Prabhakar Raghavan told attendees that according to Google's internal data, "something like almost 40% of young people when they're looking for a place for lunch, they don't go to Google Maps or Search, they go to TikTok or Instagram."

On Wednesday, at Google's 'Search On' event, the tech giant announced several visual changes to its map and search features to win back those young users and potentially make the searching process more entertaining.

This isn't the only recent announcement aimed at taking on TikTok.

Youtube, which is owned by Google, announced last week that it would share advertising revenue with short-form creators in an apparent attempt to coax influencers away from TikTok and Reels.

Check out the updates Google announced on Wednesday to appeal to young users.

'Vibe' Check

Google announced it's unveiling a "neighborhood vibe feature" that allows users to preview a neighborhood before visiting it using Google Maps. Google said it will help people see the most popular spots in a specific area "thanks to helpful photos and information from the Google Maps community right on the map."

Even the use of the word "vibe" is notable in Google's announcement. It appears to be an attempt to use Gen Z vernacular to appeal to younger users.

Immersive view

Google says it has added 250 landmarks to its "immersive view feature," which includes "photorealistic aerial views" of landmarks. Using historical data, the feature helps predict the weather, traffic, and how busy a certain area will be.