2

HBO grows its ‘Game of Thrones’ franchise, gives spin-off ‘House of the Dragon’...

 2 years ago
source link: https://finance.yahoo.com/news/hbo-grows-game-thrones-franchise-184741363.html
Go to the source link to view the article. You can view the picture content, updated content and better typesetting reading experience. If the link is broken, please click the button below to view the snapshot at that time.
neoserver,ios ssh client

HBO grows its ‘Game of Thrones’ franchise, gives spin-off ‘House of the Dragon’ a second season

Lauren Forristal
Sat, August 27, 2022, 3:47 AM·3 min read
aef3f30677fb30d0ca16140e0c64f331

Days after HBO’s “House of the Dragon” became the most-watched premiere for a new HBO original series, the “Game of Thrones” prequel series is renewed for a second season. Now that the rumor is confirmed, fans can rest in knowing the Dance of the Dragons is just beginning to unfold.

The company also announced today that the audience has doubled with over 20 million viewers across linear, on-demand and HBO Max in the U.S, per Nielsen data combined with HBO’s own data. When the first episode premiered on Sunday, August 21, the show had 10 million viewers. HBO and HBO Max have only aired one episode so far.

Based on the huge audience as well as the many positive reviews and an 86% audience score on Rotten Tomatoes, it’s no wonder a second season is now guaranteed.

Eager to gain revenue and subscribers ahead of the merger between Warner Bros. Discovery-owned streaming services HBO Max and Discovery+, it appears the company is banking on “House of the Dragon” to succeed. The company reported 91.2 million subscribers across HBO, HBO Max and Discovery+ in the second quarter, with a loss of 300,000 domestic subscribers. Warner Bros. Discovery had a net loss of $3.4 million.

Despite the HBO Max app crashing on Sunday, data from data.ai shows that app downloads jumped from 47,300 on August 15 to 131,000 downloads on the day of the premiere. On August 21, HBO Max secured the No. 1 spot for streaming app downloads, beating rivals Netflix, Hulu and Disney+.

We previously reported that HBO Max had 21% U.S. download market share in the first quarter of 2022, per Sensor Tower’s “Store Intelligence Data Digest” report.

HBO embraces the impressively large “Game of Thrones” fanbase. The company has done a lot to promote the show. In an email to staff, Warner Bros. Discovery CEO David Zaslav called it “the largest marketing campaign in HBO’s history,” reported The Hollywood Reporter. Zaslav noted that the campaign reached nearly 130 million people in the United States.


About Joyk


Aggregate valuable and interesting links.
Joyk means Joy of geeK