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TikTok introduces 'Shopping Ads' that aims at boosting product discovery

 2 years ago
source link: https://nextbigwhat.com/tiktok-introduces-shopping-ads-that-aims-at-boosting-product-discovery/
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TikTok introduces ‘Shopping Ads’ that aims at boosting product discovery

  • August 19, 2022
  • TikTok announced today that it’s launching a new commerce ad suite called “Shopping Ads” to make it easier for brands to advertise on the platform.
  • The company is currently testing three formats of Shopping Ads, including Video Shopping Ads, Catalog Listing Ads and LIVE Shopping Ads.
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