SEO Manager | iCIMS Social Distribution

iCIMS Social Distribution

				Overview:

We're building our capabilities within our Digital Marketing Team, and we're looking for someone with the passion and drive to help shape and inspire our approach to YouTube and SEO.

You're a senior, strategic and commercially minded digital marketer with a successful track record for defining and delivering online marketing strategies. You have broad digital experience, in addition to in-depth knowledge of SEO and website optimisation. Initially your focus will be hands-on, working closely with stakeholders across the Marketing Division; including with the website owners/developers, shaping and executing plans to engage different personas across the buying cycle.

The role

You will:

* Create, own and execute on the global YouTube and SEO strategy for Redgate as well as Redgate owned community channels/sites. You'll lead keyword research, identify gaps and opportunities to create/optimise content, stakeholder reporting and work closely with web team for implementation of technical changes. 
* Work collaboratively to define and lead tests to increase ROI of organic search, optimise the customer experience and increase the impact of our website and YouTube channel, reporting on results and making recommendations to stakeholders.
* Lead on our third-party paid advertising strategy. Identifying, evaluating, and engaging relevant third party and industry channels for paid media opportunities to help meet business and campaign objectives.
* Support delivery of plans across other digital marketing channels (search, display, etc.) to help meet marketing objectives.
* Act as a consultant to the Marketing Division and key stakeholders to help us maximise our digital marketing channels.

What makes you Redgate's Digital Marketing Manager?

You have:

* Significant digital marketing experience in a B2B organisation, ideally in the software industry
* Proven experience of defining and executing an SEO strategy to engage multiple personas and support campaign and business objectives
* Experience in executing SEM and paid media campaigns, including managing vendor relationships
* Strong data analytics skills, experience in telling stories with data and making data-driven decisions 
* A passion for working collaboratively and partnering with people across the organisation
* Excellent communication skills and an ability to influence others
* A vision and passion for digital marketing and an ability to generate ideas, both to address problems and to continually evolve how we work 

 What's the package?

* A great benefits package.
* Salary is circa  45,000, depending on experience.
* You'll work about 40 hours a week, with flexible work time.