• While travel influencers are often offered free hotel stays, they do have to pitch from time to time.

• Four top travel influencers shared the media kits they send hotels when trying to get a room comped.

• They also offered insight on what businesses to pitch and how to stand out.

Media kits have become a standard tool that influencers of all industries prepare to pitch prospective brands and clients. For travel influencers specifically, it's paramount to setting up a hotel stay where they'll be traveling — a unique perk that can help supplement the high cost of traveling for work constantly.

But nabbing a comped stay in an enviable location is not as easy as it looks.

Four travel influencers provided Insider with examples of media kits they use to try to land these deals. Some cautioned those hoping to break into this congested space to humbly heed this advice: not every hotel is going to give you a room because you have a ton of Instagram followers. But each offered tips on how to stand out and build good relationships with hotels.

Here are four examples of media kits that travel influencers use to pitch hotels:

Eric Stoen, @travelbabbo (332,000 Instagram followers)

Eric Stoen, 50, of @travelbabbo has accrued over 332,000 Instagram followers in the eight years he's been traveling and logging his trips online full-time. As his one-page media kit states, he's been to 62 countries across seven continents in that time.

Stoen told Insider that 90% of the time hotels will pitch him a free stay first. However, he still exercises the muscle to pitch hotels every now and then where he might be staying for an extended period of time so he can get a better rate.

"I'd estimate one-third of the time I'm rejected, one-third I receive a free stay, and one-third I'm offered a discounted media rate," he said.

For those who are still breaking into the industry, and could save a lot more money upfront with comped hotels, he suggests pitching to chains that can afford to give up a room for promotion. And, most importantly, commit to promoting the hotel authentically.