3

Some Peloton users aren't happy about the company's plan to raise monthly subscr...

 2 years ago
source link: https://finance.yahoo.com/news/peloton-users-arent-happy-companys-184009899.html
Go to the source link to view the article. You can view the picture content, updated content and better typesetting reading experience. If the link is broken, please click the button below to view the snapshot at that time.
neoserver,ios ssh client

Some Peloton users aren't happy about the company's plan to raise monthly subscription fees by $5

Sarah Jackson
Tue, April 19, 2022, 3:40 AM·2 min read
A Peloton instructor seen on the video display of a Peloton stationary bike
Scott Heins/Getty Images
  • Peloton recently announced it's raising subscription fees for the first time in 8 years.

  • The monthly charge will go to $44 a month from $39 in the US and to $55 from $49 in Canada.

  • Some riders are frustrated with the change, while others rose to the company's defense on social media.

Peloton announced last week that it's raising the price of its monthly subscription for the first time in eight years, and some users aren't happy about it.

Starting June 1, the cost of membership will rise to $44 a month from $39 in the US and to $55 from $49 in Canada. Some Peloton users have taken to social media to air their frustrations with the price hike, while others say the increase is negligible.

In a Peloton customer Facebook group, one user voiced their frustrations by harkening back to CEO Barry McCarthy's remarks in February that the company "spent money on things that they shouldn't have." McCarthy replaced Peloton cofounder John Foley as CEO that month.

a Peloton user's Facebook post opposing the company's monthly subscription increase
Facebook

Another user expressed frustrations that Peloton members will foot a higher bill for their subscriptions while the company continues to shell out millions for its instructors, some of whom reportedly make more than $500,000 a year.

a Peloton user's Facebook post opposing the company's monthly subscription increase
Facebook

Some users took issue with the price reduction aimed at luring in new customers, with one person saying they owe more money on their bike than it'll be worth now given the equipment price cuts.

a Peloton user's Facebook post opposing the company's monthly subscription increase
Facebook

While some Peloton users aired their grievances, others rose to the company's defense.

a Peloton user's Facebook post defending the company's monthly subscription increase
Facebook

Others pointed to inflation and said that, even with the price hike, a Peloton membership is still cheaper than a gym membership for many users. Some customers also argued that people paying $1,000+ for a bike to begin with may not be too affected by a $5 monthly fee increase.

Facebook

Many users pointed out that an extra $5 per month is the equivalent of a cup of coffee.

Facebook

Peloton did not immediately respond to a request for comment.

In its announcement of the price hike, the company said, "There's a cost to creating exceptional content and an engaging platform, and this price increase will help us continue to deliver for our Members."

Read the original article on Business Insider


About Joyk


Aggregate valuable and interesting links.
Joyk means Joy of geeK